No More Nicknames

Yoni aims to change the habits of woman to more sustainable, through their products and more. Yoni ‘no more nicknames’ brings attention to importance of eliminating menstruation euphemisms. Euphemisms often contribute to prejudice because when we talk around something instead of just naming it, it creates a sense of shame (linguist Muriel Schulz). Yoni ‘ No More Nicknames’ shows the beauty and pain of menstruation period, it plays of one of the most well-known symptoms crave for food and lazyness, next to the most famous euphemisms.